For Consultants, Accountants & B2B Services

Predictable pipeline for service businesses without a full-time SDR.

You built a great practice. Now you need consistent new business that doesn't depend on referrals, LinkedIn posts, or hoping someone calls. Outbound works — if it's run consistently.

Book a discovery call → or browse pricing
$250–
$400
Per qualified meeting that shows
≥70%
Target show-rate commitment
No
Minimum commitment on PPM plan
You
Define "qualified" — we deliver it

Pay only when meetings show. No retainer, no lock-in, cancel anytime.

Who This Is For

Service businesses with a clear buyer.

Outbound works when you know who buys and what they care about. Professional services have both — they just don't have a consistent way to reach those buyers at scale.

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Management Consultants
Targets: COOs, CEOs, SVP Ops at $20M–$200M companies

Sell change management, operational improvement, strategy projects. Long sales cycles — but a full discovery calendar makes the pipeline predictable. LinkedIn outreach performs well for senior ops buyers.

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Accounting & CFO Services
Targets: CEOs, CFOs, founders at $5M–$30M revenue companies

Fractional CFO, outsourced accounting, tax strategy. Founders actively looking for this rarely know how to find it. Cold email with a specific financial pain point (audit prep, close cycle, PE-readiness) gets replies.

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B2B Legal Services
Targets: GCs, CLOs, CFOs, founders at growth-stage companies

Employment law, IP, commercial contracts, M&A advisory. Outreach anchored to a specific legal trigger (fundraising round, international expansion, new product launch) consistently outperforms generic pitches.

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IT & Managed Services
Targets: CTOs, IT Directors, COOs at 50–500 person companies

MSPs, IT support, security services. LinkedIn is the dominant channel. Outreach framed around a specific vulnerability or compliance requirement (SOC 2, HIPAA, ISO 27001) generates qualified conversations.

Start Here: Pay-Per-Meeting
Not ready for a monthly retainer? Only pay for meetings that show.
$250–$400 per qualified booked meeting

Built for service businesses that need to prove ROI before committing to a monthly spend. You define what qualifies — right title, right company size, right problem — and you only pay when we deliver a meeting that actually happens. Price depends on ICP difficulty.

  • You define "qualified" upfront
  • Only pay for meetings that show
  • Cancel anytime
  • LinkedIn + email execution included
  • No monthly minimums
Book a discovery call or browse all plans
Subject lines that work for service businesses
Services sell on trust and relevance. These open the conversation without overpromising.
Fractional CFO / Founder ICP
"Question about your close cycle, [FirstName]"
Specific operational pain. Gets opened by founders who actually have a close cycle problem. Not trying to sell in subject line.
Management Consulting / COO ICP
"How [Company] handles the 50→100 headcount transition"
Tied to a growth inflection point. Works when the targeting matches companies actively in that growth band.
LinkedIn / IT Director / MSP ICP
"Saw [Company] is hiring for IT — curious what's driving the growth"
LinkedIn opener tied to a hiring signal. Positions conversation as curious, not salesy. Highest conversion on warm sends after connect.
Already know you need consistent volume? Consider a retainer.

Pay-per-meeting is the low-risk entry. When you're ready to scale to 4–6 meetings/mo consistently, the Starter retainer ($1,500/mo) is more predictable and better value per meeting.

Explore Starter plan → See all plans
Service businesses ask us this
Our average deal is $20k+ and takes 90 days to close. Does outbound make sense?
Yes — especially for high-ACV services. You don't need 30 meetings a month. You need 4–6 genuine discovery conversations with the right buyers. If 1 in 4 converts and your ACV is $20k, that's a $60–80k pipeline from a $1,500/mo spend. The math works even with long sales cycles, but you need to start early enough that the pipeline is being built 90 days before you need it.
We get most of our clients through referrals. Will outbound hurt our reputation?
Not if it's done right. The risk is generic, aggressive, or mis-targeted outreach — which damages brand. We write copy that's specific, short, and professional. If a prospect isn't interested, they say so or ignore it — they don't post about it publicly. Outreach to targets who fit your ICP and are sent a relevant, non-pushy message is just a first meeting — the same as a warm intro, just without needing someone in common.
Can you target by geography? We only work in specific regions.
Yes. Geography is one of the first filters in the ICP intake call. We can target by country, region, metro area, or state. Tight geographic targeting reduces your addressable market — which may mean lower volume but higher relevance. We'll size the audience for you in the discovery call and tell you honestly whether the volume supports your meeting targets.